Four candidates for the front page at contextlayers.com, all in the confirmed look (Sea Lane in RideGY's colours, Bricolage Grotesque and Hanken Grotesk, the tri-colour wave). Every page says the same true things; what differs is the one thing it leads with. Each is shown at desktop and phone width. The "Sign in" pill at the top right of every direction opens a menu with the three doors: customers, the dock and hub app, and the ops console (open a full-size page and click it). The receipt figures are worked examples from the sample rate card; the live page reads the real card, tariff table and exchange rate. Names, addresses and the driver are made up. Landing 4 is the page ChatGPT built from our brief. Pick one, or name the parts to combine.
The price is the hero. A real itemised receipt sits beside the headline, and the visitor can switch between three parcels to see what shoes, trousers or a toy set cost to the door. Says "nothing due at the door" before anything else.
The addresses are the hero, on a deep green field. A Miami card and a Guangzhou card written in Chinese, with the suite code, exactly as they will appear in the account. The route strip and a RideGY driver card carry the rest.
The journey is the hero. One real parcel laid out as seven stops across the page, the current one marked, then the plain-words messages a customer gets when customs slows things down. Built on trust: you always know where it is and what it costs.
Built by ChatGPT from the brief we sent it. An illustrated world route with a parcel card in the hero, store chips, three numbered steps, a tabbed receipt, address cards with copy buttons, a street-map last mile with PIN tiles, the timeline, plain-words updates, a FAQ. A long page: about twice the scroll of the other three.
Earlier rounds: round 2 (dock screen and ops board) and round 1 (the look). "cargo" is still the working name.